Sol Lamp
Northumbria University
Sol Lamp
Northumbria University
Brief: Design and produce a table lamp that incorporates the use of a specialist design mechanism. The finished product should be simple and modern and carry out its function in a unique way. It should intrigue people and encourage them to be playful.
PROTOTYPING
CAD
CONCEPT
CONCEPT DESIGN PROTOTYPING CAD
The branding intentionally leans into a minimalist and clean visual language—one that can seamlessly transition from a surfboard to a hoodie, from a wetsuit to an Instagram post—reflecting the universality of surf culture and the connection to nature. By maintaining a light but personal touch, the brand comes across as authentic, which is crucial in building a loyal community around a lifestyle brand like Flipside.
The branding intentionally leans into a minimalist and clean visual language—one that can seamlessly transition from a surfboard to a hoodie, from a wetsuit to an Instagram post—reflecting the universality of surf culture and the connection to nature. By maintaining a light but personal touch, the brand comes across as authentic, which is crucial in building a loyal community around a lifestyle brand like Flipside.